MamaMagic, The Baby Expo scooped up two Best Consumer Exhibition awards at the 2016 African Association of Exhibition Organisers (AAXO) and Exhibition Association of South Africa (EXSA) Exhibition Industry Awards held on January 26, 2017.

This joint awards evening celebrated and recognised excellence in the categories of construction, design, exhibition, organisation and exhibitor participation. MamaMagic, The Baby Expo won the Best Consumer Exhibition 6 001 to 12 00m² award for the Johannesburg Winter exhibition which ran from 12 to 15 May 2016 and a second Joint Best Consumer Exhibition 12 001 m² award for the Johannesburg Summer exhibition which was held from 1 to 4 December 2016.

These accolades join numerous other recognition that MamaMagic, The Baby Expo has reaped throughout its 13 years in the industry. Others include being the first exhibition in the world to set a Guinness World Record for “The Largest Gathering of Pregnant Women Under One Roof”, PRISA Prism Silver Award winner and being the biggest baby and parenting exhibition in terms of total exhibition space used.

Pampers by Procter & Gamble and Born Fabulous; two of MamaMagic, The Baby Expo exhibitors received distinctions for their exhibiting stands and won in the Consumer Exhibition Category.

“We pride ourselves in offering the best exhibition experience for both our exhibitors and visitors and these recognitions are ways for us to measure our success in the past year and move the bar slightlyhigher for our next exhibitions,” said MamaMagic, The Baby Expo Exhibition Director Warren Murray.

For more information about the exhibition visit