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Helen Brewer

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MICE technology developers – lend us your ears

The talk on the MICE streets leaves little doubt of the challenges between the hard-core MICE buyer decision-makers and a myriad of software developers in particular.   We are bombarded with every conceivable type of software gizmo to make the life...

Hackle Brooke ready for EGF Conference

MICE Planners within the corporate, association & public sectors are requesting green policies from their suppliers and in particular their short-listed venues with each booking enquiry. Chances are that without an implemented sustainability...

The might of MICE confirmed

As if there was could be any doubt, the big and easy financial pickings fuelled by the MICE industry confirms conclusively how (venues, catering, entertainment, rentals and the like) without even taking account of travel, tours, accommodation and...

Planner standards start taking shape

A great deal of research during the past 10 months has called for a planner standard to which the MICE decision-makers – corporate / association & public sectors – can be guided as to the tasks and planning requirements irrespective of...
CedarWoods of Sandton conference

MICE is a four letter word

It appears the industry is – once more – regurgitating the well-worn question: Should the industry – collectively – be called business events or MICE? Business events are focused on the prime requirements of business tourism. In other...

Event management with no talent required

The Live Events Conference which took place over three days earlier this month consisted of a bevy of international presenters who shared their particular nation’s experiences in the technical production arena of the events industry. The MICE...

Promotional products: is local really lekker?

Endless events of one sort or another are doing the rounds and at most of these gatherings one receives a different type of satchel with loads of packed goodies ranging from printed tee-shirts, hot & cold beakers, badges, battery chargers,...

Conceptual event planning: remember R&D

Before venturing on a long road journey – one is advised to check all essential parts of the vehicle, in case the journey is abruptly halted in some remote part of the country. There is no difference when deciding to plan and promote a workshop,...

LETPC 2016 attracts international presenters

A practically United Nations line-up of national and international speakers feature at this year’s Live Events Technical & Production Conference LETPC2016. This event is a ‘must’ for all involved within the live events technical & and...