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Magazines, newspapers or print media for events advertising

Getting your name or your event name “out there” in major publications can be very important, depending on the event that you are running and your budget. Remember again that’s it’s a case of perceived perception – your brand alongside the brand of the magazine or publication. As with most things in life, it’s all about who you choose to...

Setting your event budget 101

Setting the budget for any event is possibly the most critical aspect of event planning. If not properly managed, it can be easy to go over budget, and in some cases under budget for the event, especially when budgeting or planning events is a new experience for you. Budget creation and management starts with sitting down, looking at your ideas...

Lacto-ovo whatinism?

From Banting to Veganism – there are so many different types of dietary requirements out there – how on earth does one know what to cater for and where to draw the line when catering for large groups? There are two main streams of dietary requirements – belief based diets and weight loss or health related diets. When dealing with attendees,...

Administration aids that can benefit any company

As a creative personality, administration has never been my strong point. I have always worked very hard at not falling behind in admin tasks, as the stress of sitting and sorting it all out a few months down the line is not worth it for me – I just don’t have the attention span! As a business owner, having your back-end administration, as well...

Marketing your venue: 7 practical tips to attract new clients

Whether you are marketing your venue full-time or whether acquiring new venue clients only forms part of your list of daily tasks, there are countless fresh marketing ideas you could make use of. The question I would like to ask you today is whether you are making full use of all your marketing opportunities or are you missing some amazing...

10 tell tale signs you are in events management

A tongue in cheek note from a local events manager – see how many of these apply to you too. Wardrobe filled with mostly black clothing? You are not boring or funereal. Nope, you are an events manager. You can totally rock black every day for the next 3 weeks, without doing a load of laundry. Alternatively you may also have an extensive...

Standard events operations procedures

Putting documented procedures in place is vital for any business, not just events-related ones. As a small business owner, I have until recently been guilty of not having any formal, written procedures for new staff to follow – what’s the point, if it’s just me doing it – right? When your business starts to grow and you start building a team...

12 tips to finding the perfect event venue

Selecting the right venue is critical and according to event professionals on LinkedIn, when asked what they would consider the most important points to keep in mind for choosing a venue for their events, here are the most frequent responses: Budgets – Cost is usually the main item that people focus on when considering or eliminating...

Cool event décor ideas

Whether you are organising a party, fundraiser, awards dinner or other event, budget is one of the biggest things to keep in mind. You want to create an amazing look and feel, but not overdo it from a cost perspective. One of the great things about décor and decorating is that by merely being creative you can often overcome any budgetary hurdles....

Different types of conference attendees

Everyone attending a conference has a reason to be there. Although this article is written tongue in cheek, there are some truths to these different types of attendees – see how many you can recognise. I know as a conference organiser I have met almost all of these in varying shades and shapes over the years. Be it the Business Networker, the...

Event management software

If you are lucky enough to be able to afford professional events management software to track tasks, develop programmes, handle registration and marketing etc then there are a variety of options available to you – but we suggest doing detailed research and reading up on the pros and cons of each of your top options. I have been involved on...