The Promo Products Expo 2020 wants to support the promotional products growing SME (Small and Medium enterprises) sector, so is launching a competition whereby 10 micro enterprises will receive a complimentary stand at the inaugural event – giving them access to a unique marketing opportunity where they can engage with hundreds of potential buyers.

“The SME sector is viewed as a growth mechanism for both economies and job creation, two are of key focus in South Africa today, and so it is critical that local manufacturing and upskilling be supported and encouraged as far as possible,” says Nick Sarnadas, Event Director at Specialised Exhibitions, a part of the Montgomery Group.

“In fact, the World Bank says formal SMEs contribute up to 60 percent of total employment and up to 40 percent of national income (GDP) in emerging economies – with these numbers becoming significantly higher when informal SMEs are included.

“The belief that change in the local unemployment figures lies within the small business sector, our own government has literally put the money where its mouth is with the launch of a $95 million fund focussed on SME growth in this country.

“The small business is ‘where it’s at’ and we want to offer 10 of these pioneers a platform on which to demonstrate their offerings to an audience of thousands of resellers – at no cost,” says Sarnadas.

If you know of a micro business (with a turnover of less than R1 million per annum) that you think deserves to win this prize, please nominate them by filling in this nomination form.

The Promo Product Expo will run from 21 – 22 July 2020 at Sandton Convention Centre, Johannesburg. For more information, please visit If you are interested in exhibiting or becoming a show partner, you can contact the show organisers, Specialised Exhibitions, at