generation y

Attracting millennials to your event

One definition of Millennials (there are a few) is the generation born in the early 1980s to the early 2000s. This means today they are approximately 15 to 35 years old and represent one in three South Africans. So unless you are exclusively...
generation gap

Talking ‘bout my generation

Most event planners are in their thirties. Most successful incentive participants are in their 50s. Most event programmes are written for 18-year-old attendees, it would appear. John Fisher wonders whatever happened to thinking about the...